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Tips to earn more money with Google Adsense

11:27 AM


















Google Adsense is one of the best CPC advertising networks in the world. Google AdWords is used by advertisers to advertise their products and services. With strong competition, advertisers never hesitate to spend up to a few dollars per click and this is the reason why publishers love Google Adsense. Although Google Adsense show high-paying ads, we must make some optimizations and adjustments to get the most out of Google ads. Look for the best Google Adsense optimization techniques in this article.

I leave you these tips to follow:

Ad size selection

The selection of ad sizes that we use on our site is one of the most important factors affecting Adsense's revenue. The best performing Adsense ad sizes are 728 x 90, 336 x 280 and 300 x 600 ad sizes. Among these ad sizes, the large rectangle ad unit 336 x 280 will compete with advertising creatives of 336 x 280 and 300 x 250 ad creatives. Therefore, the large 336 x 280 ad size rectangle will generate more revenue than the 300 x 250 ad size. The same applies to the 300 x 600 ad size that competes with 160 x 600 ad units and 120 x 600

It will be better to choose the adaptive block of response announcements instead of 728 x 90 units. The responsive ad responsive block will show high-paying ad creatives in different ad sizes that fit the ad space.


Ads Locations

Placements ads play an important role in the performance of Adsense ads. Publishers should make sure to place ad units in the highest performing areas. I am using Adsense for 1 year and I have done A / B tests with different combinations to find the best performing advertising spaces.

The placement of ads with better performance places the ads below the title of the article. But it is the job of each publisher to find the best ad size to place in that place. Horizontal ad units work very well in a few places. But the big rectangular ads did the best while testing.

Adsense ads have not been working well in the sidebar. Therefore, avoid placing Adsense ads in the sidebar. This is because most of the ads were not relevant to the niche. But, the affiliate or contracted banners works much better in the sidebar.

If possible, place an ad unit inside the article. There are several WordPress plugins available to make the job easier. Finally, place an ad unit at the end of the article. If your blog has good content, visitors will read the content to the end and an ad below the content could be fine.


Link Advert Blocks

There are many claims that text ad units do not work well. But ad units with a text link double revenue. The text link ad unit works well in most site categories, blogs, web marketing and web design, etc.

Ad units with a text link work well only when they are placed between the article. Now, in Google Adsense you have introduced the answer link unit that is said to perform 40% better than the regular link units according to the data collected by the Google Adsense.

The response link units are great on all devices and is displayed as the menu on mobile devices and performs very well compared to the desktop version. Do not hesitate to check the performance of the link ad units on your website.


Ads with Coincident Content

Matched content ads are like native ads that help us increase revenue while helping us lower the bounce rate and increase page views. In addition, the% CTR will remain in the safe zone.

Matching ad units are enabled for the best performing sites linked to the Adsense account. If the matching content ad is enabled, publishers can use it to enjoy the additional benefits mentioned above.


Additional tips

  • Do not delete advertisers or disable personal ads. This will reduce the competition of advertisers.
  • Increase the visibility of the ad. This will increase the advertising contest for the ad space.
  • Do not place more than 3 ad units per page. You can add more on pages with heavy traffic.
  • Try to customize the colors of the ad to determine which color is best for the theme of the site.
  • Take a week or more to try a combination, nothing will change in a day or two.

Google AdSense Strategy: How to Charge More With Advertising?

6:14 PM
Last week we received messages from several blog readers asking me for tips to earn more money with Google AdSense advertising and the truth is that we already have many articles on the subject, but today I give you several tips to create your own strategy.

The fundamental thing is to know the functioning of AdSense: as it shows its ads, why it shows them and the value that the different keywords for which we want to position have in the online advertising market.

I will not talk about the generation of traffic to your blog or website, and there is much information in this and other blogs that we have on that subject, but I want to guide you to a strategy with AdSense.



Content-Based Google AdSense Strategy for Your Blog

The content of your blog is the most important part to really make money with Google AdSense, for this reason you will have to create your own strategy of publishing content if you really want to achieve your goals with this advertising. Your articles should take into account several factors:
1- Original and high quality: Google positions you much better with original content, but that does not mean that you can not at any time publish an article from another website. Third-party articles are published as long as the author of your consent and you should always remember to quote the source with a live link to the original article.

2 - That is relevant: we can see many publications on the Internet 100% and have a certain degree of quality, they are the ones that teach a lot, but nobody cares. Publish only things that have public, this public may be small, but if it is a market niche that you can exploit is sure that you can do better than with keywords of much traffic that you can never position well in Google.

3- Position for well-paid keywords: Your strategy to earn a lot of money with Google AdSense advertising should focus on the publication of headlines with the most expensive keywords for advertisers. I invite you to see what are the best paid themes for Google AdSense and see if they serve your website.

4- Optimize your website for advertising: Google's robots scan your website and take into account several factors when displaying ads. AdSense takes into account the following:

a- Name of the web. If it is not a high-value keywords, do not worry and take into account the following points.

b- Holder of your tickets. I recommend you to put the main keyword at the beginning since it also works for a better web positioning.

c- Headings of the entries and sub-headings. I do not know why, but most do not use the H tags, look at the blogger, where the entries are created and use the functions of header, sub-header and secondary header.

In all these places should be keywords of great value, those for which advertisers pay a lot of money as long as their advertising is displayed. You can do a search in the Google AdWords tool to know the value of a keyword.


Strategy Regarding Ad Formats

If I recommend a specific type of format, I would say that the ones I have on the blog work very well for me, but each web is different. Better I leave you several tips on how to use this advertising.
Remember that:

1- The ads that are placed higher pay better. Above the entries and the other in the column as you see in this blog. Also remember that almost nobody sees the ads at the end of an entry.

2- Google AdSense pays you for clicks and impressions. Recommend several of your articles in each entry and you will have more earnings per impressions.

3- A bad strategy is to send clicks on your ads. In the end, Google pays you for them or cancels your account. What many do not know is that when AdSense invalidates many clicks of a website, its value decreases.

4- Also unsuccessful clicks can make you pay less with Google advertising. The advertiser looks for an action: to sell, an affiliation, suspicion or even a liking, if this is not achieved, in the end he will be willing to pay less.
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